# PTE HCS #2: Corporate Perspectives on Social...

Highlight Correct Summary #2 - Level 1 - Feeds Reading + Listening

> You will hear a recording. Choose the paragraph that best summarizes it.

- Employers are using social media to their advantage by reaching out to more customers, increasing sales and improving their brand image through social networking sites.
- Employers understand the threat social media has on their business due to negative comments online and the worry that employees might waste too much time online.
- Employers acknowledge that social media can be useful but are also worried about the negatives and they should take a more active role in ensuring that staff feel challenged
- Employers should provide employees who spend a lot of time on social networking sites with development opportunities in order to ensure that they feel challenged.

## Answer

Employers acknowledge that social media can be useful but are also worried about the negatives and they should take a more active role in ensuring that staff feel challenged

## Explanation

The correct option captures the dual nature of the speaker's argument: acknowledging the utility of social platforms while addressing the need for proactive management to keep staff engaged.

## Hints

- Focus on the speaker's overall tone. Is it purely positive, purely negative, or balanced?
- Look for an option that includes both a business benefit and a management recommendation.

## Transcript

Well, employers are currently experiencing a love-hate relationship with social media. Some are using it to their advantage. They're reaching more customers, increasing sales, and improving their brand image through social networking sites. They're also using them for recruitment. On the other hand, many employers continue to see the bad side of social media and believe that it poses a threat to their business. Negative comments online can damage a brand, and employers also worry that employees might spend too much time online during working hours, stopping them from working effectively and completing all their tasks. But this problem provides employers with an opportunity. Employees who spend a lot of time on social networking sites do it because they're bored. They don't feel challenged and want to fill their time. This suggests that employers should take a more active role in providing development opportunities for their staff and setting new goals. This way, they can benefit from the advantages of social media without experiencing the difficulties.

[Practise this question with the exam timer](https://testmigo.com/pte/practice/highlight-correct-summary/corporate-perspectives-on-social-media-integration) - [All Highlight Correct Summary questions](https://testmigo.com/pte/practice/highlight-correct-summary)